At Priority, we love to support brands that we believe in. It's so easy to click "add to cart" on Amazon that many consumers have lost the connection to the goods that they buy. We love sharing the story of why we created our bicycles, and try to make the experience more meaningful. When we were introduced to the team from James Frank Club, we quickly realized that these values aligned. James Frank Club is an online store for men that showcases new brands and stories every month. We caught up with them at the Priority workshop last week, and got more insight into their new online shop and took a ride through downtown Manhattan.
CLICK HERE to read our conversation with the guys behind James Frank Club and to check out their photoshoot in NYC.
A few weeks ago as summer weather finally started to set in, our team visited the Dogfish Inn in Lewes, Delaware with a few of our prototype Coast bikes. The Dogfish Head team, led by Sam Calagione, has been instrumental through our testing phase for the Coast and Kickstarter launch. They are great people- and an inspiration for independent businesses like us!
The Dogfish Inn will be our first hotel to receive a custom fleet of Coasts for their guests.
Check out some of our photos from our trip & their custom bikes below:
Justin Cone is the creator and editor-in-chief of Motionographer.com, launched during his MFA studies at the Savannah College of Art and Design in 2006. Motionographer is a source of inspiration and insight for designers, animators and storytellers of all stripes. They share outstanding work from studios, freelancers and students, feature stories that give readers a deep understanding of the work they like and give commentary that sparks discussion or introspection.
Justin recently made the move from NYC to Austin, Texas. His priority bike made the move with him, and similar to his time in New York City, he uses his time on his bike to gather inspiration and rejuvenate his brain. Click here to see photos of Justin’s journey with his bike in Austin and in New York City and to hear Justin’s insightful thoughts on design and the ever-changing design industry today.
Motionographer is growing and expanding as an independent resource for inspiration and forum for design discussion and would love for you to get involved! Click here to support Motionographer on Patreon!
Last year, the Priority Team rode the 5 Boro Bike Tour with a team of Classics & celebrated the tour in sunny weather with a rooftop beers. This year, we invited our friends from Miami, Masson & Jessica Liang to join us for the festivities. Unfortunately, the Miami sunshine didn't come with them for the tour, but Masson still managed to capture the beauty of our city and the bike tour fun. On Saturday, Masson & Jessica toured the city on Priority Classics and took in the sights. On Sunday, they joined the Priority Team & friends for the bike tour. While it was pouring down rain and quite chilly, Masson & Jessica managed to ride all 5 boros, while some of the NYC natives might have only ridden 3... Check out Masson's photos from his weekend in NYC & read about their New York experience here.
We went to school at UCSB, and even though we are now in New York, it doesn’t mean that we don’t still have a soft spot in our hearts for Santa Barbara. Luckily, a few months back, we met Jen See- writer, surfer, flip-flop-wearer, bike rider, photographer and…Santa Barbara resident. Since the beginning of the year, she helped us out by testing our Coast and giving us feedback on the ride.
I have never given much thought to Salt Lake City.
Besides the 2002 Olympics, for me, Utah has been a bit off of my radar. Then we found stumbled upon Elana’s Instagram page on one boiling hot New York City day this summer, and found ourselves refreshed by her gorgeous imagery of her adventures in Salt Lake City. Not only were her images stunning but her story behind every photo was beautifully written, transporting you into her world.
Intrigued, we reached out to her, thinking that there wouldn’t be a more perfect person for our Priority Profiles. The collaboration was a no-brainer. Elana then introduced us to her partner-in-crime, Aaron. With a similar creative outlook and love for travel and the outdoors, we knew that together we could all make something great.
We were happy to learn that Elana and Aaron's days are filled with ample time outdoors and weekend escapes to the mountains. And with the bikes, they were able to have mid-day escapes from their home offices, go into town, and stir up some creative energy.
Elana and Aaron also told us some of their favorite places to ride in Salt Lake City, from their local coffee shop Publik, to sushi spot Takashi, to favorite bar Whiskey Street(home to an incredible New York Sour).
We get to meet people from all over the country (and even more all over the world). Those introductions usually start with “Hey you guys gotta meet my friend…” This meeting was no different. Our good friend from New York and travels abroad, Sherif, owns Raleigh Raw- an organic and raw juice spot where you will just as soon get music recommendations as dietary pointers- both of which always deliver.
Sherif mentioned the husband and wife team at Wild Measure, a boutique design agency in Raleigh who works with the earliest of startups to the biggest of enterprises on design, consulting, and content. After years of working in the agency world, it is easy to tell the teams who go through the motions, and those who really care. It could be that as a couple, they have run out of things to say, so they just dive into their work, but I actually believe that it is a passion driven by their own desire to explore and see new things that helps them find that new perspective for their clients.
What is eye opening, is what they do on their own content platform The Fresh Exchange where you see their professional and personal lives combine. Part travelogue, lifestyle magazine, and entrepreneur guide, you can get lost in the posts or even just sit back and enjoy the design.
Mike and Megan are based in Raleigh, but spend summers up north in Michigan. For their Priority Profile, they took us with them on their rides to Manistee. A small town of 6,000, has outdoor views, waterfront, and an old town Main Street.
Check out more about their story and get lost in their blog.