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AWARD-WINNING LOW MAINTENANCE BICYCLES

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PRIORITY EMBARK E-BIKE

THE ONLY PREMIUM, LOW MAINTENANCE EBIKE POWERED BY BOSCH, ENVIOLO AND GATES.

PRIORITY 600

THE PREMIERE ALL ROAD BICYCLE WITH A 600% PINION 12-SPEED GEARBOX AND 650B ROAD PLUS

PRIORITY CLASSIC PLUS

OUR LOW-MAINTENANCE CLASSIC PLUS FEATURES FOR COMMUTING OR FREQUENT RIDING

CLASSIC PLUS - GOTHAM EDITION

THE NEW YORK CITY INSPIRED CLASSIC PLUS

PRIORITY CONTINUUM ONYX

SIMPLICITY, STYLE, & SAFETY MEET FOR COMMUTERS & SPORT TOURING

PRIORITY TURI

PREMIUM COMPONENTS IN AN UPRIGHT, COMFORTABLE, GREAT LOOKING DESIGN

PRIORITY COAST

THE ONLY BEACH CRUISER DESIGNED TO FIGHT SALT, SAND, AND WATER

PRIORITY START 24"

THE KID'S BIKE THAT'S READY FOR LONGER RIDES WITH FAMILY AND FRIENDS

PRIORITY START 20"

INTRODUCE GEARS AND INCREASE SKILL FOR YOUR YOUNG RIDER

PRIORITY START 16"

GREASE FREE AND HASSLE FREE FOR KIDS READY TO RIDE

BIDDLE BALANCE BICYCLE

FOR TODDLERS TO TEACH BALANCE AND COORDINATION WITHOUT THE NEED FOR TRAINING WHEELS

BRILLIANT L TRAIN

STYLE MEETS FUNCTION IN THIS NIMBLE 7-SPEED FUN COMMUTER

SHOP ACCESSORIES

HELMETS
HELMETS
HELMETS

PRIORITY HELMET

$ 49.99

Thousand Helmet

$ 84.99
LIGHTS & FENDERS
LIGHTS & FENDERS
LIGHTS & FENDERS

Priority Light Set Front & Rear

$ 29.99
RACKS & BASKETS
RACKS & BASKETS
RACKS & BASKETS

Priority Rear Rack

$ 34.99

Nantucket Cisco Basket

$ 54.99

PRIORITY FRONT BASKET

$ 59.99

Priority Basket Bag

$ 24.99

Priority All Alloy Rust Free Basket - Silver

$ 59.99
LOCKS & STORAGE
LOCKS & STORAGE
LOCKS & STORAGE

Delta Leonardo Wall Rack

$ 14.99

Priority Set-Your-Own Combination Lock

$ 19.99
GEAR
GEAR
GEAR

FIND THE COAST T-SHIRT BY ALOHA BEACH CLUB

$ 34.99

PRIORITY CIRCLE SHIRT

$ 24.99

PRIORITY 174 HUDSON T-SHIRT

$ 24.99

WOMEN'S T-SHIRT WHITE

$ 24.99

Priority Beanie

$ 14.99

FEATURED PRESS

FROM THE BLOG

Our Escape From New York to the Sound View Greenport

Priority Profiles

New York City, where we call home, is one of the most fast-paced cities in ...
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Our Escape From New York to the Sound View Greenport

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