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Better Riding by Belt...It's a Priority
We have a wide variety of different bicycles & it can be difficult to find the right one for you. Let us help you find the perfect bike.
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A cruiser that's inspired by the @bouldercruiserride perfect for rides around town and cruising ANYWHERE! Motivated by the stunning landscapes of Colorado, this bike is designed to keep up with your crew on casual outings or set the vibe wherever you ride. Choose between the classic diamond frame or the easy-access step-through style to match your vibe and bring those social vibes wherever you ride.
Based on UPS Ground maps, the last day to place your order for holiday delivery is December 16th! Use code HOLIDAYFREESHIP for free shipping in the contiguous US. All other regions receive a $30 discount. Please note that weather and carrier delays are out of our control.
An ultralight simple single-speed cruiser that's inspired by the @bouldercruiserride perfect for rides around town and cruising ANYWHERE!
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Ryan Van Duzer has been riding the Boulder Cruiser Ride since 1999, and it's BY FAR his favorite activity every summer. Every week, hundreds of people come together to cruise the vibrant streets of Boulder, creating a rolling celebration of joy and goofiness. It's more than just a bike ride—it's a weekly tradition that brings the community together in the most fun and colorful way possible. Whether you're a seasoned rider or new to the scene, you’ll find yourself surrounded by fellow enthusiasts who share your love for biking and fun. If you're interested in joining the party, follow @bouldercruiserride for all the latest details and updates. We’d love to have you ride along and experience the magic for yourself!
The Priority Duzer Cruzer!
Boulder's Happy Thursday Cruiser Ride
No more messy chains, rusty rides, or heavy pedaling. The Coast is the ultimate belt drive bicycle to tackle any environment. This limited-edition collaborative cruiser featured a custom color palette , a rust-fighting aluminum frame and fork, front and rear fenders, sealed bearings, puncture-resistant tires, and a rust/grease-free carbon fiber belt instead of a standard chain.
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No rust, no grease, no stretching, minimal maintenance. Strong enough for automotive applications but specifically designed for the wear-and-tear of everyday cycling. Unchain your ride and free yourself from dirty hands, skipping chains, and greasy legs.
Not only is the frame strong and light, but it can withstand the salt, sand, and water at the beach. No rusty rides here! The diamond (step-over) frame fits riders who are 5’5”-6'5" with a 30" minimum leg inseam.
No one wants to ride their bike with wrist or back pain. The Coast's frame geometry keeps you upright so you can see the road around you and cruise with comfort and confidence. The Coast weighs 26 lbs.
With a color scheme resembling the Colorado flag this bikes screams 'get out there'. Nothing is more classic than red, white, and blue.
Flats aren’t fun. Our tires are a step up with a puncture-resistant membrane so you can cruise with confidence. The Coast features 26" alloy rims with stainless steel spokes, a traditional beach cruiser foot (coaster) rear brake, front hand brake, and double kickstand.
For the all-season rider, the fenders are flexible and provide the coverage you need to keep you protected from sand, salt or water.
FROM GEAR PATROL
Teaming up with Boulder, Colorado-based bike influencer Ryan Van Duzer — and inspired by his hometown’s long-running Thursday night social ride — Priority rolls out this limited-edition collab cruiser. Available in both step-through and diamond varieties, the Duzer Cruzer boasts custom colors, a lightweight aluminum frame, and that Priority staple — a rust-proof, grease-free Gates Carbon belt drive that lets you forget about chain maintenance and savor every spin.
Bicycles are made for riding, period. That means grabbing what you have and getting out there no matter the weather. The Priority Coast is the perfect grab-and-go bike with full metal fenders, a light aluminum frame, and a rust-free carbon drivetrain. Having a bike, you can trust day in and the day out is what we strive for at Priority Bicycles.
- The outdoors are calling
Ryan van duzer
We designed the DUZER CRUZER with your quick trips into town, sunset adventures, and local social rides in mind. Its simplicity and low-maintenance design make it the perfect companion for any outing, embodying everything a bike should be—easy to ride and hassle-free. Whether you're cruising on your rest days or catching up with friends around town, you'll find that the DUZER CRUZER effortlessly enhances every rides anywhere it goes.
It's the kind of bike you can just pick up and go with, without any fuss. Its user-friendly features ensure that you spend more time enjoying the ride and less time worrying about maintenance. We truly hope to see you out there wherever that may be, riding and making the most of the great outdoors!
174HUDSON Handlebar Mount Bluetooth Speaker
$ 29.99
Ideal for
Ages: 3-7Inseam: 18 - 23 inchesSkill: Learning to ride
High Power Light Set With Brake Light
$ 74.99
Ding Dong Bell
$ 14.99
Available colors
All in-stock orders placed on business days before 12:00 EST ship that day.
If after, your order will ship on the next business day. Standard ground shipping is approximately between 1-5 days and you can scroll down to see approximate shipping times.
We have a range of simple delivery options you can select at checkout.
Fastest and Best Value
$30
Final assembly in a few easy steps. Your bicycle will ship with all the tools needed for final assembly. Walkthrough videos are available on the instructions tab of our website. We recommend a professional bicycle mechanic safety check your bicycle before riding. Approximate shipping times available below.
Pickup your bike and go
$130
Your bicycle ships to our NYC Showroom. We will assemble your bicycle and contact you to schedule a pick-up time. Bonus, we get to meet you!
Beeline Bike Shop Assembly
$145-220
Priority partners with hundreds of leading bicycle shops, scheduled through Beeline Connect, to professionally assemble your new Priority bicycle.