Recreational

PRIORITY CLASSIC PLUS

The original low maintenance belt drive everyday cruiser.

$ 599.00

CLASSIC PLUS - GOTHAM EDITION

The stylish NYC-inspired cruiser that’s fit for light urban commuting.

$ 599.00

PRIORITY COAST

The only belt drive beach cruiser designed to tackle the salt, sand, and water in coastal environments.

$ 549.00 $ 599.00

PRIORITY E-COAST

The ONLY electric belt drive beach cruiser on the market! Note: Can only be shipped via Ground in the Contiguous US. "Excellent bike...works miles after miles" - Slash Gear Review

$ 1,999.00

PRIORITY EIGHT

The low maintenance sport hybrid! From the daily commute, to fitness miles, to weekend errands, to casual rides with friends—THE EIGHT is THE GREAT sport hybrid with unmatched durability that lasts!

$ 999.00

BRILLIANT L TRAIN

A nimble, quick belt drive bicycle with larger gear range to tackle a leisure ride or daily commute.

$ 699.00 $ 749.00

PRIORITY TURI

The premium upright comfort bike with an accessible fit and hassle free shifting. Now featuring a cruiser style handlebar for an upright fit letting you roll for miles!

$ 949.00

Brilliant Carmen

A stylish, low-maintenance belt drive bicycle with 3-speed gearing for relaxed cruising or the daily commute.

$ 549.00

Brilliant Cooper

The Cooper is a low maintenance, hassle free, everyday belt drive bicycle. Perfect for urban riders, weekend cruisers, and everything in-between.

$ 549.00