Priority was honored to be a part of the Today Show's segment "Best Bikes To Buy" this morning. We were chosen for our many features that make a Priority bicycle great for your daily commute or ride around town! Both our Diamond Frame and Step-Through Frame bicycles were featured, for more information on the Priority Classic click here. Thank you to everyone in our community for continuing to spread the word about Priority! We could not be where we are today without all of the love and support!